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Kwesè TV strikes TV One partnership

Pan-African broadcast network Kwesè TV has agreed an exclusive deal with US cablenet TV One to bring the latter’s content to African viewers.

Joseph Hundah

Kwesè TV, part of Econet Media, will add 25 titles from TV One to its schedule as part of the three-year deal, spanning real-life and entertainment-focused original programming, classic series and movies.

This includes When Love Kills: The Falicia Blakely Story, Love Under New Management: The Mikki Howard Story, The Black List and sitcoms Born Again Virgin and Love That Girl.

“We are always looking for fresh, rich and entertaining content to add to our line-up, thus the addition of TV One to our bouquet is a great feat,” said Joseph Hundah, Econet Media’s president and CEO.

“The network’s compelling and distinctive programming will help broaden and strengthen the diversity of our international content offering. We are confident TV One’s high-quality and well-rounded content will captivate viewers across the continent.”

Michelle Rice, TV One’s interim general manager and executive VP, content distribution and marketing, said the cablenet’s programming represented “the best in African American culture and entertainment.”

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