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Int’l nets buy Barcroft reversions

Barcroft and ITVSGE’s Beast Buddies

Broadcasters in Australia, Asia and Europe are amongst those to have picked up longform programming reversioned from shortform on UK-based Barcroft Media’s digital channels.

Barcroft and ITV Studios Global Entertainment (ITVSGE) collaborated on creating the longform shows by editing content from Ridiculous Rides, Hooked on the Look, Born Different and Beast Buddies.

Ridiculous Rides (10×30’) has been acquired by Discovery in Australia and New Zealand, Cineplex in Thailand, MBC in the Middle East and Viasat for Pan Central and Eastern Europe and across the Nordics. It has also been picked up by Virgin Media in Ireland and Latvia’s Sia All Media.

Australia’s Seven Network has acquired Hooked On The Look (10×30’), which has also been acquired by Bell Media for French Canada, Polsat in Poland, Virgin Media in Ireland and Sia All Media.

Meanwhile, Born Different (10×30’) has gone to Ananey Channel in Israel, Discovery in Russia, Sin Iceland, TVN in Poland, Discovery in Iberia and Virgin Media in Ireland. The latter has also secured Beast Buddies (10×30’), alongside Thailand’s Cineplex and Marjan in the Middle East.

Sam Barcroft, CEO of Barcroft Media, said his company was “committed to ensuring as many audiences can enjoy and share our amazing true stories, wherever they are.”


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