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Format Awards 2021

Huawei Video adds BBC Studios content

China’s Huawei Video has signed a multi-territory content licensing deal with BBC Studios that will make 300 hours of British shows available via Huawei mobile devices across 26 countries.

Paul Dempsey

Under the deal, Huawei customers will be able to watch programmes from BBC Studios Distribution on their smartphone, tablet and other Huawei mobile devices.

Shows include drama Call the Midwife, dramedy Ghosts and science series Wonders of the Solar System. The agreement covers mainland China, Hong Kong and Asia, as well as countries across Western and Central Europe, Russia, the Nordics, the Middle East, South Africa and Latin America.

Paul Dempsey, president of global distribution at BBC Studios, said: “This new agreement gives us the opportunity to create a long-term multi-territory licensing relationship with Huawei Video and we’re delighted to have a significant presence on the platform.”

Meanwhile, SPI/FilmBox has also inked a deal to bring its FilmBox On Demand content to Huawei Video in 23 countries, including the UK, Germany, France, Sweden, Denmark, Norway, Finland, Poland, Turkey and Russia. Under the deal, users of Huawei devices will be able to access curated and localised SPI movie titles, ranging from Hollywood blockbusters to world cinema titles and arthouse classics.

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