Electus pushes play on 90s music drama

US-based production studio Electus has teamed up with songwriter, producer and artist Kenny ‘Babyface’ Edmonds on a scripted series.

Kenny ‘Babyface’ Edmonds

The as-yet-untitled serialised one-hour dramedy, set in the 1990s, will be based on the lives of songwriter and record-producer Damon Sharpe and actress and former Warner Brothers/Ruffnation Records recording artist and producer Stacy Asencio-Sutphen.

Sharpe has worked with artists such as Jennifer Lopez, Ariana Grande, Pitbull and Nelly and met Asencio-Sutphen in New York in the 1990s while the pair were both aspiring pop stars.

Eleven-time Grammy winner Edmonds is onboard as executive producer and music supervisor, while Sharpe and Asencio-Sutphen have both developed the show.

It will focus on a 20-something aspiring singer-songwriter who works a day job at a music cable network while she attempts to make a name for herself in the music industry, at a time when the digital revolution began to change everything.

Electus CEO Chris Grant and president John Pollak will also exec produce alongside chief operating officer Drew Buckley and Justin Steger.

Grant and Pollak said in a joint statement that the 1990s music scene was a time of “great change and evolution in entertainment that has yet to be fully explored on television.”