C21 launches Create London and The Creator Channel to cover the creator economy
C21Media has launched Create London and The Creator Channel to cover and connect the fast-evolving creator economy.
Create London will run as a one-day event alongside Content London on Wednesday December 4, featuring an immersive conference and networking agenda designed to stimulate creativity and fresh partnerships. You can find more information by CLICKING HERE.
All Content London delegates will be able to access the one-day Create London strand, while it will also be available to register as a standalone event.
You can find out more about Content London and register online by CLICKING HERE.
Making the announcement, C21 founder David Jenkinson said: “The creator economy is challenging the traditional content business model, going direct to audience, with many of those audiences bigger than most TV programmes can hope to achieve.
“Supercharged by AI, and supported by migrating commissioner brands, the creator economy will lead to a new age of storytelling that redefines the future of content over the next few years. There will be no going back.
“There is a tremendous opportunity to connect the legacy business with this emerging sector to the benefit of all. Content London, with Create London alongside, brings these two communities together to facilitate new partnerships and opportunity in this New Content Economy. And across the year, C21’s digital platforms and live events provide watering holes around which all can meet, from traditional creators and producers, to platforms, channels, distributors, creators, brands and technology providers.
“We stand on the brink of a brave new world in content, entertainment, advertising and media & information, and an understanding of the currents of change is essential at this pivotal moment in time. New partners, new strategies, new creativity and new connections are vital to Navigate the New Content Economy.”
C21 has also announced the launch of The Creator Channel on C21Media.net, which will provide regular interviews, features and analysis that help define the rapid changes within the creator economy. This will start publishing content later next month.
