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MARKETING

Build new business in Vertical Programming & Microdrama with a multi-track strand that showcases fresh opportunity

By C21 reporter 10-11-2025


Shortform content for mobile is booming, considered by many as the sector that can ‘save Hollywood.’ Produced for as little as US$50,000 per series and released in one- to three-minute episodes, the micro space is attracting attention.

By 2030, the sector is forecast to grow to between US$12bn and US$15bn, with the relatively lower cost of production attracting new entrants worldwide.

In this multi-session track, Content London brings together some of the key players to discuss the creative and commercial opportunities that provide an alternative to traditional television.

  • Find out what microdrama commissioners want!

  • Take a deep dive into how to produce for vertical platforms.

  • Get inside the creative and commercial models of shortform.

  • Discover how you can build new business in the micro-programming space.

To find out more about Content London and to register online at the final discount rate, saving £200 on the full delegate price, CLICK HERE.

The C21 Shortform Channel also provides daily news and features covering the fast-emerging vertical and shortform sector. CLICK HERE TO VIEW.

Featured sessions in this Content London track
Below are the sessions within the VERTICAL PROGRAMMING & MICRODRAMA track at Content London.
To find out where they are programmed, and view the full agenda, CLICK HERE

Wednesday, December 3




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