PROMPT START

From how to use AI to generate new ideas, characters, storylines, to the challenges it presents to IP, talent, and legal protection

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Speaking in PROMPT START

Digital consultant
Chief strategy officer
Allied Global Marketing
Senior researcher
The Connected Set
Founder
The Connected Set
President, Kartoon Channel! Worldwide
Kartoon Studios
Managing partner, head of commerce
Reprise
Creative director
Native Foreign
Founder
Case Closed Entertainment
Founder
Lore Machine
Founder and CEO
StoryFit
Co-founder
Vertigo Films
CEO
Dreamspark

Sessions in PROMPT START

Date: Tuesday 28 November
Start time: 2.15pm |
Venue: Hall 1,
Kings Place
One year on from the launch of ChatGPT and media coverage of AI remains dominated by its potential impact on jobs and existential fears about its threat to humanity. In this session, media & AI consultant Dan Taylor-Watt will explore how we can positively embrace AI as a creative partner and mitigate some of the issues it presents. Assuming no prior knowledge, this session will cover what AI is (and isn’t), how it works, some of the ways it’s currently being used, what it might mean for the content industry and how we might respond.
Date: Tuesday 28 November
Start time: 3.00pm |
Venue: Hall 1,
Kings Place
A whistlestop tour, complete with demos, of the AI tools production companies and broadcasters can leverage to make their development process more efficient and creative. All these tools are suitable for complete beginners, and are cheap or completely free to use.
Creatives and AI don’t mix…or do they? By embracing potent Story Intelligence, filmmakers can supercharge their decisions with insights that answer unanswerable questions about a script, characters and more. Drawing from experience collaborating with creatives on the global stage, StoryFit’s visionary Monica Landers will walk us through real-life use-cases of how creative decisions can be assisted by the new technology. Additionally, the presentation will unveil recent research that StoryFit has done on topics such as the subtle variations in humor between the US and UK, all illustrated through compelling examples from recent productions. Don’t miss this opportunity to witness the seamless fusion of artistry and technology, propelling storytelling into a new era.
Date: Tuesday 28 November
Start time: 4.30pm |
Venue: Hall 1,
Kings Place
How can AI help reimagine the content and media industry, balancing the hi-tech with the human touch.
Date: Tuesday 28 November
Start time: 5.00pm |
Venue: Hall 1,
Kings Place
From IP and regulation, through strategic applications of AI, to content creation and distribution, to the existential threat to mankind, this ‘super session’ gathers together a line-up of speakers who are engaged with the issues on a daily basis to share their thoughts on the threats, opportunities and future changes and applications of AI in relation to the content business.
Date: Wednesday 29 November
Start time: 2.15pm |
Venue: Hall 1,
Kings Place
Bringing together some of the most exciting creatives and projects in the business this AI Case Studies block takes you on a journey that showcases best practice and best use of the new technology.Panellists share practical use of AI across every aspect of content development and production featuring leading players at the cutting edge of generative AI creativity.