Cisneros promotes digital exec

Cisneros Group, owner of Venezuelan network Venevision, has continued to reshuffle its senior management team with the appointment of a president of its digital division.

Victor Kong will lead the Miami-based Cisneros Interactive arm, which incorporates the organisation’s digital developments, including its online advertising networks, Adsmovil and RedMas in the US Hispanic and Latin American markets.

The appointment comes days after Jonathan Blum was upped to president of Cisneros’s newly formed corporate division.

Kong was previously the company’s chief digital officer and will retain his responsibilities from that role in his new position.

He will report to Adriana Cisneros, who was recently upped from vice chairman and director of strategy to CEO, replacing Steven Bandel.