Cathrine Wiernik and Sophie Ferron
TV4 director of acquisitions, formats and development Cathrine Wiernik on the Swedish broadcaster's first year under Covid-19 and its growing focus on AVoD; and Media Ranch CEO Sophie Ferron on the changing formats landscape and the firm’s latest incubator initiative.
Update Required To play the media you will need to either update your browser to a recent version or update your Flash plugin.