Banijay Zodiak sets up Nordic team

The CEO at the recently formed Banijay Zodiak Nordic Group has handed new roles to Peter Hansen, Karoline Spodsberg and Mads Ulrick Holmstrup.

Peter Hansen

The top tier of the leadership team at Banijay Zodiak Nordic Group was announced yesterday, with Jacob Houlind, CEO of Banijay-owned Nordisk Film TV, being appointed CEO.

Houlind has now announced further senior executive roles at the group, which consists of 12 different companies spread across Norway, Denmark, Sweden and Finland.

Hansen, the chief creative officer at Nordisk Film TV in Denmark, has taken the same role with the new group, with Spodsberg, his colleague at Nordisk Film TV, taking the role of group chief operating officer.

Ulrick Holmstrup will become deputy Nordic Group chief creative officer and MD of Mastiff Denmark.

“Through our newly combined group we will invest even more into creativity. With joined forces, and together with our innovative and future oriented clients, we will make sure the Nordics will be a place to look for new exciting content and formats in the future,” said Hansen.

Karoline Spodsberg

Spodsberg added: “We want to continue to generate value for our clients – being big does not necessarily mean being better. But being united in a new Nordic group with the most creative people on board will give us the opportunity to broaden and develop all parts of our business.

“All creatives will remain independent and continue their impressive work, but we will aim to create a strong Nordic community where we will build our new exciting future together.”

Banijay Zodiak Nordic Group comprises Nordisk Film TV Denmark, Mastiff Denmark, Jarowskij Sweden, Mastiff Sweden, Mastiff Norway, Nordisk Film TV Norway, Nordisk Film TV Sweden, Banijay Finland, Zodiak Finland, Pineapple, Respirator and Yellow Bird.

Other roles decided at the group include Zodiak Nordic CEO Johannes Jensen being appointed to the role of VP/deputy group CEO of Banijay Zodiak Nordic in addition to his role as CEO at Swedish prodco Yellow Bird.

Mikael Royson has become Banijay Zodiak Nordic Group’s chief financial officer, having previously held the same role at Zodiak Nordic.

Banijay Group and Zodiak Media completed the deal to bring their two businesses together earlier this week, with Vivendi holding a 26.2% stake in the venture.