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A+E SA proposes DRG bridal format

Don’t Tell The Bride originally aired on BBC3 in the UK

A+E Networks South Africa has become the latest international broadcaster to pick up the format adaptation rights to DRG’s wedding show Don’t Tell The Bride.

The format, in which the groom is left to plan an often outlandish wedding ceremony without the bride’s input, will be worked up in South Africa for A+E’s Lifetime.

The channel recently picked up four seasons of the UK version which was created by Warner Bros-owned Renegade Pictures and originally aired on BBC3 before switching to Sky1 and, more recently, E4.

Following earlier format deals in countries such as China, Australia, France and the US, this new contract marks the 18th local production for the title.

Kelly Hornsby, head of acquisitions at A+E Networks, agreed the deal with UK-based distributor DRG.

Season 14 of the UK version, produced by Renegade, premiered this month and DRG has retained the rights, with the new 15×60’ season being part of its new content slate for Mipcom.

Nelonen in Finland has already acquired the new series, following previous deals for the show, while Discovery in Germany has acquired the title for the first time, starting with seasons 12 and 13, totalling 27 hours. Previously, six seasons of the UK series aired on ProSieben, while RTL2 produced a local version.


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