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Sony enters the ring with KSI

NEWS BRIEF: Sony Pictures Home Entertainment has linked with AfterParty Studios, the prodco founded by YouTuber Callux, to produce a documentary about the UK’s third biggest YouTuber, KSI.

KSI: Can’t Lose (1×70′) follows the social media star – real name Olajide Olatunji – whose YouTube page is the third most followed channel in Britain behind Ed Sheeran and One Direction, as he prepares for an amateur boxing match against fellow YouTuber Joe Weller.

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