Execs at formats companies from around the world descended upon the city to forge new relationships with the Israeli TV industry, long heralded as a hotbed for innovation but one that faces unique and complex challenges of its own. Featuring in this episode: Assaf Gil of Gil Formats; Assaf Blecher of Keshet; Sharon Gelbaum-Shpan from Reshet; Applicaster’s Peter Cassidy; and Orly Atlas-Katz of Ananey Communications.