I’m a Celebrity heads to South Africa
C21TV
TALKING SHOP: UK prodco ITV Studios is establishing a second production hub for its global format I’m a Celebrity…Get Me Out of Here in South Africa, in partnership with local prodco Rapid Blue.
Mike Beale, VP of international formats at ITV Studios, discusses the origins of the new site and what it can offer broadcasters, why the original site in Australia has become prohibitive to smaller channels and the future of the format.
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