This is exclusive C21 subscriber content
To view you need a Basic Site, C21Pro or Access All Areas subscription:
Registered users and subscribers sign in here:
For phone support please call C21 on +44 (0) 20 7729 7460
Paramount debuted in the US in January following Viacom’s rebrand of cablenet Spike with original dramas including Waco, American Woman and Yellowstone. Gold explains how the channel is aiming to build on the legacy of the studio whose name it takes, the audience it’s going after and how international coproduction fits in with programme strategy.
