Red Arrow points to Story of Toys

Paris-based prodco Pernel Media has appointed Red Arrow International to distribute a factual series originally produced for French pubcaster France 4.

Samuel Kissous

The Story of Toys (6×45’), executive produced by Pernel president Samuel Kissous, explores the world’s most iconic toys and reveals how some of the most cherished playthings relate to the history and culture of a nation.
 
Each episode is dedicated to one specific toy group, from high-tech products such as drones and video games to costumes, monsters and miniatures.

The series will also have an international outlook, with three children from three different countries – France, US and Japan – treated to a surprise journey of discovery about their toys in each episode.

Red Arrow International will present the series at Mipcom in October.