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The C21Pro 2018 US Programming Report

 

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The Upfronts and LA Screenings remain among the most important fixtures in the international TV industry’s calendar, setting the broadcast networks’ agenda for the year ahead and the studios’ creative priorities.

But the pilot system is changing as Hollywood is forced to adapt to the era of SVoD, with Netflix and Amazon heaping pressure on the establishment, luring away some of the big-name talents that have helped sustain it.

Amidst all this, US TV ad spend continues to fall while digital is on the rise. Media consumption is at an all-time high but online is eclipsing linear viewing.

Meanwhile, international buyers’ appetites for US fare is on the wane while the country’s present political climate has arguably exacerbated the challenge, prompting a shift towards shows that may play less well overseas.

But audience demand for content has never been greater and the IP housed within the studio system remains a treasure trove, with consolidation set to push its value even higher.

The C21Pro 2018 US Programming Report explores all these issues, offers in-depth analysis of the latest trends coming out of the market and explores what these mean for the international TV industry.

The 21 chapters in this report will publish here over the coming weeks.

Report chapters:

SRC’s acquired taste
French-Canadian pubcaster SRC is interested in US procedurals at the LA Screenings but the shows really catching its eye are from another source.
Special relationship
While some European networks fear US procedurals no longer have the impact they once did, for UKTV they are as important as ever.
Spin-offs on top
While the Upfronts and LA Screenings focus on scripted, there have been plenty of announcements to interest format folks.
Direct approach
Deloitte has found US consumers spend almost as much time watching video as they do at work, but streaming is causing a rethink of business models.
A platform that matters
While the number of new series ordered by US broadcasters is down on previous years, there are plenty of reasons for the networks to be optimistic.
Epic ambition
US series remain key for pan-European broadcaster Viasat World, but its new scripted net Epic Drama reflects a growing trend towards more local fare.
VRT delivers verdict
VRT has found success with procedurals such as Secrets & Lies, Murder in the First and How to Get Away with Murder in the past, but now the Belgian pubcaster is turning to edgier cable fare.
Bonnier barometer
Nordic broadcasters like Bonnier have been loyal buyers of US shows, but the popularity of local series and digital disruption have changed things.
Vertically challenged
Programme ownership has become a big driver of decisions at this year's Upfronts. So what are the upsides and downsides of vertical integration?
Peak Netflix
Netflix continues to cast its shadow over the Upfronts and LA Screenings. But has the streamer reached the height of its powers?
Game of Fox and Mouse
The US networks and the studio system that underpins them have never been more delicately poised.
The C21Pro 2018 US Programming Report
Report date: May 2018

Report price: £299.00

Report editor: Jonathan Webdale