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Joost CEO joins C21's FutureMedia 2007 line-up Joost CEO Mike Volpi has added his name to C21's FutureMedia 2007 keynote speaker line-up, joining the BBC, Bebo and MySpace at what promises to be a definitive digital media event on December 13 at BAFTA.  One of the most prolific drivers of digital media, Volpi (left) confirmed his participation at the London event as C21 unveiled the agenda for the day.C21 editor-in-chief and managing director David Jenkinson said: "The fact so many industry leaders are landing at FutureMedia goes to prove the conference has become a must-attend for those aiming to understand the future of digital media and entertainment. We're delighted to add Joost to the list of companies delivering a vision of how things are set to change." C21's FutureMedia 2007 agenda went live today, with a raft of sessions set to present case studies from the digital frontier. Jenkinson added: "There are now tangible creative and commercial models for digital media. This conference aims to look under the hood of how to create compelling content at a time when the whole business is starting to work in new ways, with new partners." The agenda runs: 8.30 Registration 9.15 Opening remarks 9.20 Opening keynote: Erik Huggers Group controller, BBC Future Media and Technology group. 9.40 Digital platforms: the way forward Casey Harwood, senior VP digital media, Turner Broadcasting System Europe. Malcolm Wall, CEO of content, Virgin Media. Griffin Parry, director of broadband and mobile networked media, Sky. Jonathan Sykes, MD, content strategy, Tiscali. 10.50 Coffee break 11.10 Keynote: Mike Volpi CEO, Joost. 11.30 Internet TV: making it happen Lucy Amortegui, head of business development, IPTV/broadband, Red Bee Media. Tim Pearson, director of digital TV, Orange. Tony Martin, senior VP and GM Europe, Roo Media. John Pink, CEO, MPS Broadband. 12.20 Turning brands into channels Assia Grazioli-Venier, head of Ministry of Sound TV. James Penfold, business development director, ETV. Simon Danker, BBC Worldwide. John Nolan, North One Television. Robert Marsh, FremantleMedia. 13.10 Lunch 14.00 Producing content in virtual worlds Justin Bovington CEO, Rivers Run Red. Matt Kelland, co-founder, Short Fuze. Hugh Hancock, founder and MD, Strange Company. Ricard Gras, creative director, La Interactiva. 15.00 Keynote: Joanna Shields President, Bebo. 15.20 Break 16.00 Creating digital narrative Peter Cowley, director of digital media, Endemol UK. Linda Paalanne, digital content producer, Kudos Film and TV. Matt Locke, commissioning editor for education, Channel 4. Tracey Robertson, Hoodlum. 16.50 Keynote: Travis Katz MD, International MySpace/Fox Interactive Media. 17.10 Omnicontent – Content everywhere Myles MacBean, GM, online and interactive TV. Walt Disney Internet Group EMEA and Latin America. James DuBern, director of programming UK, Current TV. Mark Rock, founder and CEO, Best Before Media. 18.00 Conference close For more information and to register online click here. David Jenkinson 26 Nov 2007 © C21 Media 2007 
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