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Speakers line up to do the Showcomotion Jana Bennett, director of BBC Vision, will give her views on the future of children's media at the Showcomotion Children's Media Conference in the UK next month. Running from July 4 to 6 in Sheffield, the event has lined up speakers including John McVay, chief executive of Pact, and James Thickett, head of market intelligence at media regulator Ofcom. Broadcasters include Finn Arnesen, senior VP and general manager of original series and international development at Turner Entertainment Networks International; Michael Carrington, creative director at CBeebies; Boel Ferguson, SVP of Jetix UK and Nordic MD for Jetix Europe; Rob Gilby, MD of Disney UK; Anne Gilchrist, creative director of CBBC; Howard Litton, SVP and MD of Nickelodeon UK; and Paul Robinson, MD of KidsCo. This year's event will be looking at the challenging environment faced by today's kids media producers, commissioners and buyers since Ofcom's ban on junk food advertising and ITV's reduction of kids programming hours. Anna Home OBE, chair of the Showcomotion Children's Media Conference, said: "Many of the predictions made about the new regulatory climate, and the changes in the way young people consume media, have become daily realities for producers and distributors as they struggle to find commissions and funding becomes ever more squeezed. "Broadcasters are making new relationships with their audience, and finding new partners and platforms in order to reach them. New entrants into the children's market promise a range of possible futures, but how much can they deliver? "Producers need to know where their opportunities lie, while networks - traditional and newcomers - need a clear understanding of how the market and industry is re-shaping. And where does creativity, and the aspiration to provide the very best for kids, find a place in this brave new world?" 21 Jun 2007 © C21 Media 2007 |
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