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Netflix targets 20 originals a year

US streaming giant Netflix is planning to launch 20 original series a year as it aims to become the “largest producer of original content in the world.”

The California-based subscription VoD platform’s chief content officer Ted Sarandos said he wanted the firm to introduce a Netflix Original series every two-and-a-half weeks, which equates to about 20 per year.

Netflix “will eventually be the largest producer of original content in the world,” Sarandos said at a UBS Global Media and Communications Conference in New York this week.

The company is slowly increasing the rate at which it releases original series such as political thriller House of Cards and dark comedy Orange is the New Black, but it’s some way off hitting its long-term goal of 20 series a year.

Animated comedy BoJack Horseman, horror series Hemlock Grove and new seasons of former network shows Arrested Development, Star Wars: The Clone Wars, The Killing and Trailer Park Boys have also contributed to the firm’s original output.

Next on the list is big-budget period piece Marco Polo, which premieres on December 12.

Netflix has so far been coy with releasing viewing and subscription figures, making it difficult to tell how its originals have fared.

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