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How YouView will boost competition

DIGITAL RIGHTS: Capablue CEO Tom Cape explains the potential of upcoming UK broadcaster-backed IPTV platform YouView and how companion app companies are taking a key role in the audience data debate.

Listen to the audio interview here:

As one of the chief technology officers at the platform’s predecessor Kangaroo – which was cancelled in 2009 – and a member of YouView’s advisory board, Cape is better placed than most to survey YouView’s chances. “YouView represents a potentially very exciting platform for next year,” he claims.

While Freesat, Virgin Media and BSkyB are well-established options for paying UK consumers, “The PSBs and the linear broadcasters have to have their own platform,” he adds. “If it was a two-horse race between Sky and Virgin, that wouldn’t be in the consumer’s interests.”

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