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China goes Essex way

A local version of UK structured reality series The Only Way is Essex will air on China’s Hunan TV following a deal with distributor All3Media International.

Lime Pictures format The Only Way Is Essex

Lime Pictures format The Only Way Is Essex

Known locally as San Li Tun De Peng You Quan (18×45’), the adaptation of the Lime Pictures format will be coproduced by Hunan TV, Mango TV and independent prodco Zhang Hong.

It is one of several Asian commissions and deals for All3Media International ahead of Asia Television Forum (ATF) in Singapore.

Gameshow Are You Normal?, originally made by Zoo Productions for OWN in the US, is being remade by VTV9 in Vietnam. Blue Ocean Communications is working on a 52×60’ version.

AXN’s original format Cash Cab was recently commissioned in the Philippines.

All3Media’s slate at ATF includes dramas India Summers and Agatha Christies’ Partners in Crime, as well as formats including innovative dating show Young, Free & Single Live.

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