BMP, GloZell unveil YouTube channel

Keeping Up With The Kardashians producer Bunim/Murray Productions (BMP) has partnered with online personality GloZell Green to launch a YouTube channel for preschoolers.

GloBugz! comprises both live-action and animated content

The GloBugz! channel is available on YouTube and has been set up with US production company PB&J Television, which has had a production deal with BMP since 2015.

GloBugz! features live-action and animated content, including nursery rhyme sing-a-longs in English that will also be available in Spanish in the future.

It will also host instructional videos on topics such as learning to jump rope and edutainment series Top 5, which focuses on words kids can learn in Japanese, Russian and American sign language.

Patty Ivins, head of PB&J Television, said the channel marks the first celebrity-branded children’s destination on YouTube and the YouTube Kids app.

It joins GloZell’s main channel GloMamaG and the programme Glo All In on Go90’s Awestruck channel.

Banijay Group-owned BMP is best known for producing reality series such as The Real World, Keeping Up With The Kardashians and Project Runway.