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Blue Ant adds DRG exec for sales

The distribution arm of Canada’s Blue Ant Media has appointed a DRG sales executive to a senior sales role as part of the expansion of its UK operations.

Fleur Wheatley

Fleur Wheatley joins Blue Ant International’s UK team as sales manager for international and will oversee sales across the Middle East, Africa, Benelux, Greece and Israel.

Prior to her arrival, Wheatley managed format consultancies and format and finished programme sales into New Zealand, South-East Asia, Latin America and Ireland at Modern Times Group (MTG)-owned sales house DRG.

She also conducted sales to OTT platforms and handled the formats catalogue and relationships around the world but with a specific focus on the MTG-owned Nice Entertainment Group and DRG America.

“As an international hub for worldwide licensing deals, the expansion of Blue Ant International’s team in the UK market is critical to our continued leadership in premium content,” said Solange Attwood, executive VP of Blue Ant International.

“Fleur has a proven track record of success with international format sales and distribution and brings to the table deep relationships and sales expertise in formats.”

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