CBS Chello Zone Channels, the joint venture from CBS Studios International and Chello Zone, is launching its drama channel on a third UK platform.
CBS Drama, currently carried by Sky and Freesat in the UK, has now been added to Virgin Media, making all of CBS Chello Zone UK’s channels available on Virgin.
New programming planned for the channel’s launch includes the network premiere of BBC series Playing the Field and I Lost My Heart to the Belles.
This follows the expansion of the CBS-branded channels, which include CBS Reality, CBS Action and Horror Channel, across EMEA this month.