NBC has handed full-season orders to three new scripted series after network chiefs were impressed by early ratings.
Futuristic drama Revolution and comedies The New Normal and Go On will all air across the 2012/13 season following the network’s first premiere week ratings win in the adults 18-49 demographic for nine years.
Revolution is averaging a 3.6 rating/9 share of adults 18-49 and 9.8 million viewers for its first three telecasts, and its September 17 debut scored the highest 18-49 rating for a premiere (4.1) in three years.
Its first two episodes also broke NBC’s time-shifted records, raising the 18-49 rating by 1.36 points in week one and 1.74 in week two.
Go On is averaging a 3.2 rating/9 share and 8.6 million viewers for its first three regular-slot telecasts, making it the best new comedy of the fall, the network said.
Furthermore, The New Normal is averaging a 2.2 rating/6 share in adults 18-49 and six million viewers for its first three regular-slot episodes. All ratings statistics are from Nielsen Media Research.
Robert Greenblatt, chairman of NBC Entertainment, said the network’s strategy to build momentum with early previews during its London Olympics coverage this summer contributed to its strong start this fall.
Revolution, set in a world without power, is produced by Bonanza Productions, Bad Robot Production, Kripke Enterprises and Warner Bros Television.
Go On, about a sports talk radio host seeking group therapy after the death of his wife, comes from Universal Television, Dark Toy Entertainment and Silver & Gold Productions.
Family comedy The New Normal, which tells the story of a woman who becomes a surrogate mother for a gay couple, is produced by 20th Century Fox Television and Ryan Murphy Productions.