US cable channel FearNet will launch a weekend morning block in August featuring classic shows such as The Real Ghostbusters and Eerie, Indiana.
The channel – backed by Comcast, Lionsgate and Sony Pictures Television – is targeting 18-34s with the two-hour block, which will be called Funhouse and launch on August 18 at 10.00.
“While some cable networks are extremely successful in targeting the adult audience with animated content blocks in latenight, we decided to go a different route and provide our viewers with the ability to enjoy programming in a time period that harkens back to weekend mornings of their youth,” said FearNet president and general manager Peter Block.
The line-up includes animated and live-action series including classic toon The Real Ghostbusters. Dan Akyroyd and Harold Ramis, who starred in the Ghostbusters movies, created the show, which launched in 1984.
The other programmes are spooky toon Tales From the Cryptkeeper, which counted Hollywood director Joel Silver among its producers; cult live-action series Eerie, Indiana; and Canadian series Dark Oracle, which broadcasts in the US for the first time. FearNet is in some seven million homes.