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US kidscaster Cartoon Network has acquired TV rights to The Annoying Orange, the YouTube phenomenon that its creators say is the web’s most-watched series ever.
The Annoying Orange made its debut at Mipcom in October, having racked up 850 million views of its online web series via a dedicated YouTube channel.
Now, following the Cartoon Network deal, the property will launch as a half-hour series on the Turner Broadcasting System-owned network next year, with the property’s creator Dane Boedigheimer and web series’ producer The Collective attached.
Boedigheimer co-created the series with Tom Sheppard (Pinky & the Brain). Conrad Vernon (Madagascar 3) is executive producer along with The Collective’s Gary Binkow and Dan Weinstein.
The series will follow the talking Orange and his friends as they travel through time on a magic fruit cart and get into random adventures in periods such as the prehistoric and colonial eras.
The content will be separate to the web series, which releases shortform episodes each Friday. Cartoon Network will work with The Collective “to mobilise and motivate” the property’s online fan base with new content on YouTube and AnnoyingOrange.com.
The Annoying Orange is currently YouTube’s ninth-most subscribed channel ever and has more than 10 million Facebook fans. “Two years ago when I launched The Annoying Orange, I never imagined that my unhealthy obsession with talking fruit would become such a phenomenon,” said Boedigheimer.
[...] originated as a series of shorts on YouTube before being developed into a TV show for Cartoon Network and picked up by Henson Independent Properties (HIP) for [...]
Second season for Annoying Orange | News | C21Media | 2013-04-23 08:42:35