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Reelz adds development exec

US cablenet ReelzChannel has appointed a former Syfy and Cartoon Network exec at its programming team.

Rob Swartz becomes senior VP of development and current programming at the Hubbard Broadcasting-owned channel, with a remit to oversee original programming and acquired series.

He was most recently president at US-based development firm Venn Media, which creates programming for cable, broadcast and digital platforms. Prior roles include president of alternative programming at Syfy and VP of original series at Cartoon Network.

Swartz’s appointment comes after Reelz last week unveiled three new shows at its inaugural upfront in New York, including a Bible-based scripted miniseries called The Disciples.

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